Thursday, March 7, 2013

The Invisible Photographer

Pol Ubeda's Photostream These startling pictures taken by Pol Úbeda Hervàs, who is the creative and art director of Advertising firm JWT Barcelona, is believed to have created the images through Photoshop, leaving audiences perplexed.
He said the series came from changes in his life that left him unsure of who he was. He decided to leave the shoes as a small reminder that there was at least some fragment of his personality left behind so that he was more than just a shadow.
Hervàs said: 'I don’t recognize myself any more. These photos express this feeling. These pictures are the way I see myself now.
'My shadow is there but I erase myself because I don't know who I am any longer. 'The shoes remain only to make sure there is something more than a shadow.'
Man behind the shadow: PoL Úbeda Hervàs as seen on his Facebook page Pol Úbeda Hervàs
'I’m Not There' is an ongoing series of portraits by Hervàs who divides his time between his work at the Barcelona advertising agency and photography.
Hervàs doesn't explain the nature of the experiences that forced him to question his own identity, but he wrote a few lines that accompany the images, in which he says: I am changing at this very moment of my life. I do not react in the same ways I used to. These pictures are the way I see myself now.'

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